• Misbah Haque

The Psychology Of Eating, Body Image, and Self Worth w/ Adee Zukier

Adee is the founder & CEO of Working Against Gravity. Her nutrition consulting company consults with about 2,000 clients and has a waiting list of about 3,000 clients.

She has helped literally thousands of people with not only their nutrition, but overall quality of life.

She works with top Games athletes like Katrin Davidsdottir, elite Weightlifters, and Olympians to make sure they're fueled up and recovering efficiently. But that's not all, her clients are from all walks of life.

She has a very unique approach to encouraging transformations within her clients.

In this episode we talk about:

  • Why meal plans and diets are usually not the solution

  • How zoning in on your behavioral psychology can drastically affect your success

  • Tools Adee uses with her clients and things you can start doing today

  • The most important question you can ask yourself when dealing with body image and self confidence

Show Notes:

  • How Working Against Gravity got started (1:25)

  • Why Adee doesn’t give out meal plans and what the process looks like if you become a client (6:20)

  • Psychology behind resistance and why we fall off the boat (10:03)

  • The difference in diets between elite athletes (12:30)

  • What an ideal client looks like (14:05)

  • Psychology behind body image and why people are uncomfortable in their own skin (14:55)

  • Tools that WAG uses to help clients (17:00)

  • 3 things you can do if you’re on the waitlist (19:27)

  • “I feel like I put in the work, but have nothing to show for it.” (23:15)

  • Strong is the new sexy (25:56)

  • Performance vs Aesthetics: How to win at both (27:02)

  • Training with Catalyst Athletics (28:18)

  • How to juggle training while managing your own company (29:00)

  • Morning routines (32:43)

  • Recommended books (34:20)

  • If you had one year to live, what would you do to become the best nutrition consultant you could possibly be (37:00)

  • Zen N’ Juice and Mental Health (41:20)

  • Drawing as meditation (46:00)

  • What really makes you feel fulfilled and accomplished (53:10)

People mentioned:

Resources we talk about:

How you can connect with Adee:

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